Graphic Design & PR

Week Thirty-three

(or We are here, we are here, we are here!)

[UPDATED 6/2/17] The AIM< process book is now online! You can access it here or on the website.

[UPDATED 5/5/17] I learned an important lesson in blog writing. I had been copying the format from post to post just using copy and paste to unify all the posts. Well, I accidentally copied over this post. Blogger doesn’t have a “revert” function so the post was lost. From now on, I’ll be writing the posts in Word or Google Docs and pasting in the text so I don’t have to re-write posts. Lesson learned. I’ll try to re-write this the best I can.

Last weekend and this week have been all about making promo materials, making a website, and creating a process book.

The process book took a while to make. I prioritize organization while I work and had been gathering materials throughout the development process. However, I still had to look through everything and decide how to best present the body of work. I also wrote several paragraphs to accompany the artifacts of development, except for the coding section. Marcus Tolbert wrote several paragraphs explaining the features and challenges from a coding perspective.

Once I gathered everything, I assembled the document in InDesign using a template from a 3D Game Art and Engines class I was taking this semester. I’ve not figured out how to embed PDFs online in a satisfactory manner, but once I do, the book will be available on the AIM< website.

Speaking of the website, once I had completed the process book, I was able to focus on building a web presence for our game. The process was a bit easier than the book as I could use all the files already gathered together to construct the site. Look at the site here!

Last, I created the PR materials: a poster, business card, table card, and a sell sheet. The poster design I made for SGX.16 was successful so I updated it with the new mech model for SGX.17. I used elements from the poster and some screenshots to create the rest of the PR materials.

SGX.17 is only 6 days away! Violent Traversal will be there debuting AIM<. Hope to see you there! Have a beautiful spring weekend!